Monetising data? : How to uplift your business /

Practical guide for deriving insight and commercial gain from data Monetising Data offers a practical guide for anyone working with commercial data but lacking deep knowledge of statistics or data mining. The authors - noted experts in the field - show how to generate extra benefit from data already...

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Bibliographic Details
Main Authors: Ahlemeyer-Stubbe, Andrea (Author), Coleman, Shirley, 1953- (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, NJ, USA : Wiley, [2018]
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Online Access: Full text (Wentworth users only)