The Chinese market : entry methods & investment strategies /

With its dual appeal as the world's factory and the largest consumer market worldwide, China is about to become the preferred playing field for American and European businesses with global ambitions. China's massive global development project, the Belt and Road Initiative (BRI), now includ...

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Bibliographic Details
Main Author: Krokou, Danai (Author)
Corporate Author: iG Publishing
Format: Electronic eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2021.
Edition:First edition.
Series:International business collection.
Subjects:
Online Access: Full text (Wentworth users only)