Mastering Marketing Agility

The leading authority on agile marketing shows how to build marketing operations that can pivot freely and yet remain committed to priorities. As a marketer, are you tired of chasing marketing fads and algorithm rumors that seem to change every couple of months? This guide to building the perfect ma...

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Bibliographic Details
Main Author: Fryrear, Andrea (Author)
Corporate Author: Safari, an O’Reilly Media Company
Format: Electronic eBook
Language:English
Published: Berrett-Koehler Publishers, 2020.
Edition:1st edition.
Subjects:
Online Access: Full text (Wentworth users only)