Food and Agribusiness Marketing in Europe / editors, Meulenberg, Matthew,.

Food and Agribusiness Marketing in Europe /

"This groundbreaking book is the first to provide state-of-the-art information on the current changes and developments in European food and agricultural marketing. Food and Agribusiness Marketing in Europe contains broad and up-to-date coverage of agricultural and food marketing by experts in a...

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Bibliographic Details
Main Authors: Kaynak, Erdener (Author), Meulenberg, Matthew (Author)
Format: Electronic eBook
Language:English
Published: Boca Raton, FL : CRC Press, 2017.
Edition:First edition.
Subjects:
Agriculture.
Marketing > Management.
Food industry and trade > Europe > Case studies.
Farm produce > Europe > Marketing > Case studies.
Agricultural industries > Europe > Case studies.
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