The New Rules of Marketing & PR How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly, 4th Edition / Scott, David.

The New Rules of Marketing & PR How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly, 4th Edition /

The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies...

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Bibliographic Details
Main Author: Scott, David (Author)
Corporate Author: Safari, an O’Reilly Media Company
Format: Electronic eBook
Language:English
Published: John Wiley & Sons, 2013.
Edition:4th edition.
Subjects:
Electronic books.
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