Develop Your PR Skills
Develop Your PR Skills covers strategic PR, PR and the internet, working with the media, dealing with different stakeholders and customers, dealing with a crisis, using internal communications, using research to get a competitive edge, evaluating the success of your PR, and ethics and sustainability...
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Main Authors: | , |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Kogan Page,
2010.
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Edition: | 1st edition. |
Subjects: | |
Online Access: |
Full text (Wentworth users only) |
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