Wentworth
Institute of Technology
Color Forecasting for Fashion
Color is a powerful selling tool. It is the first thing to catch the consumer's eye in the shop window. Get the color choice wrong and an entire range can stay on the racks. So, how do colors arrive on the runway or the sales floor and why do different companies all seem to choose similar color...
Saved in:
| Main Authors: | , |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Laurence King,
2012.
|
| Edition: | 1st edition. |
| Subjects: | |
| Online Access: |
Full text (Wentworth users only) |