Wentworth
Institute of Technology
Product Innovation in the Global Fashion Industry
This volume explores the essence of the fashion evolution has been constant innovation, which is the utilization of new ideas to produce new products, processes, services or business practices. As an initial attempt to understand innovation in fashion, this volume focuses on product innovations, rea...
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| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Palgrave Macmillan US : Imprint: Palgrave Pivot,
2018.
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| Series: | Palgrave studies in practice: global fashion brand management.
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| Subjects: | |
| Online Access: |
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