International Business Strategy Perspectives on Implementation in Emerging Markets /

This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward an...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Raghunath, S. (Editor), Rose, Elizabeth L. (Editor)
Format: Electronic eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2017.
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Online Access: Full text (Wentworth users only)