Pharmaceutical marketing : principles, environment, and practice /

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Bibliographic Details
Main Authors:	Smith, Mickey C. (Author), Kolassa, E. M. (Author), Perkins, Greg (Author), Siecker, Bruce (Author)
Corporate Author:	CRC Press
Format:	Electronic eBook
Language:	English
Published:	New York ; London : Informa Healthcare, 2009.
Subjects:	Drugs > Marketing. Pharmaceutical industry. Medication. Therapies. Electronic books.
Online Access:	Full text (WIT users only)

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