The innovative sale : [unleash your creativity for better customer solutions and extraordinary results] / Mark Donnolo.

The innovative sale : [unleash your creativity for better customer solutions and extraordinary results] /

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In this groundbreaking book on sales creativity, readers will learn how to integrate the right-brain aptitude for innovation with the left-brain affinity for logic and process. The result is a fresh, dynamic approach that addresses customers' needs while expanding the salesperson's entire...

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Bibliographic Details
Main Author: Donnolo, Mark (Author)
Format: Electronic eBook
Language:English
Published: New York : AMACOM, American Management Association, [2014]
Subjects:
Sales management.
Creative ability in business.
Customer relations > Management.
Selling.
Online Access: Full text (Wentworth users only)

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