The First red multinational

As China transitions from a planned economy to a market economy, its rapidly growing companies must learn to compete on a global scale. This program presents a case study of TCL-China's first multinational corporation and the parent company of Thomson Color TV and other major manufacturers-givi...

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Bibliographic Details
Corporate Authors: ARTE France, Films for the Humanities & Sciences (Firm), Films Media Group
Format: Electronic Video
Language:English
Chinese
Published: New York, N.Y. : Films Media Group, [2007]
Subjects:
Online Access: Streaming video (Wentworth users only)