International operations : how multiple environments impact productivity and location decisions /

Provides a comprehensive discussion of the factors that affect international operations. International operations can involve sales and production activities. Companies are often too optimistic about the productivity of international sales, that is, overestimate the development of international mark...

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Bibliographic Details
Main Author: Steenhuis, Harm-Jan (Author)
Format: Electronic eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition:First edition.
Series:2014 digital library.
Supply and operations management collection.
Subjects:
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central