Maximum influence : the 12 universal laws of power persuasion / Kurt W. Mortensen.

Maximum influence : the 12 universal laws of power persuasion /

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Salespeople, consultants, managers, executives, entrepreneurs. . . Influence is a crucial tool for absolutely anyone seeking success and prosperity. But how can everyday people actually become more influential? Maximum Influence unlocks the secrets of the master influencers. Now in an all-new editio...

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Bibliographic Details
Main Author: Mortensen, Kurt W.
Format: Electronic eBook
Language:English
Published: New York : AMACOM, American Management Association, [2013]
Edition:Second edition.
Subjects:
Persuasion (Psychology)
Influence (Psychology)
Success > Psychological aspects.
dissertations.
Academic theses.
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central
Table of Contents:
  • Cover; Title; Copyright; Dedication; Contents; ACKNOWLEDGMENTS; INTRODUCTION: What Was I Thinking?; CHAPTER 1: I'm a Good Boss. So Why Do I Sometimes Act Like a Bad One?; CHAPTER 2: Why Don't People Heed My Sage Advice?; CHAPTER 3: Why Do I Lose My Cool in Hot Situations?; CHAPTER 4: Why Does a Good Fight Sometimes Go Bad?; CHAPTER 5: Why Can Ambition Sabotage Success?; CHAPTER 6: Why Do People Resist Change?; CHAPTER 7: Why Do Good Teams Go Bad?; CHAPTER 8: What Causes a Star to Fade?; CONCLUSION: The Aha Moment; References; Index; About the Author

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