Media Convergence Handbook - Vol. 1 : Journalism, Broadcasting, and Social Media Aspects of Convergence / edited by Artur Lugmayr, Cinzia Dal Zotto.

Media Convergence Handbook - Vol. 1 : Journalism, Broadcasting, and Social Media Aspects of Convergence /

The Media Convergence Handbook sheds new light on the complexity of media convergence and the related business challenges. Approaching the topic from a managerial, technological as well as end-consumer perspective, it acts as a reference book and educational resource in the field. Media convergence...

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Bibliographic Details
Main Author: Lugmayr, Artur (Editor)
Corporate Author: École nationale supérieure des beaux-arts (France)
Other Authors: Dal Zotto, Cinzia (Editor)
Format: Electronic eBook
Language:English
Published: Berlin, Heidelberg Springer Berlin Heidelberg Imprint : Springer, 2016.
Edition:1st ed. 2016.
Series:Media business and innovation.
Subjects:
Business.
Industrial management.
Management.
Information technology.
Business > Data processing.
Convergence (Telecommunication)
Mass media.
Mass media and technology.
Electronic data processing.
Management > Data processing.
businesses (business enterprises)
management.
information technology.
mass media.
business (commercial function)
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central

Internet

Full text (Wentworth users only)

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