The opinion makers : an insider exposes the truth behind the polls / David W. Moore.

The opinion makers : an insider exposes the truth behind the polls /

Moore describes the questionable tactics pollsters use to create poll-driven news stories, and clearly spells out how urgent it is that we make polls deliver on their promise to monitor, not manipulate, the pulse of democracy.

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Bibliographic Details
Main Author: Moore, David W. (David William), 1940-
Format: Electronic eBook
Language:English
Published: Boston : Beacon Press, ©2008.
Subjects:
Public opinion > United States.
Election forecasting > United States.
Mass media > Political aspects > United States.
Press and politics > United States.
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central

Internet

Full text (Wentworth users only)

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