Media Choice : a Theoretical and Empirical Overview.

This volume represents the next generation of research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: What mechanisms guide an individual's exp...

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Bibliographic Details
Main Author: Hartmann, Tilo
Format: Electronic eBook
Language:English
Published: Hoboken : Taylor & Francis, 2009.
Subjects:
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central