How to Write Successful Fundraising Appeals.

At its heart this classic book is about how the process of fundraising is a process of one-to-one relationship building. The book helps nonprofit staff responsible for writing fundraising appeals, write them well and drastically increase the odds that every appeal, regardless of type, intended audie...

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Bibliographic Details
Main Author: Warwick, Mal
Format: Electronic eBook
Language:English
Published: Hoboken : Wiley, 2013.
Edition:3rd ed.
Subjects:
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central