Managing Innovation Adoption : From Innovation to Implementation.
When Innovation is considered one of the key drivers of corporate success, why do organisations struggle to implement it? Research suggests that innovations fail due to a lack of acceptance by employees; therefore an understanding of potential adopters and the factors influencing their decisions is...
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Main Author: | |
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Format: | Electronic eBook |
Language: | English |
Published: |
Farnham :
Ashgate Publishing Ltd,
2014.
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Subjects: | |
Online Access: |
Full text (Wentworth users only) |
Local Note: | ProQuest Ebook Central |