Technical Marketing Communication.

This book is written to help professionals take action. Each chapter describes concepts and tips that apply to a variety of industries. In particular, this book is beneficial to the following readers: Marketing professionals promoting technical products and services will gain insight into technical...

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Bibliographic Details
Main Author: Towner, Emil B.
Format: Electronic eBook
Language:English
Published: Business Expert Press, 2016.
Subjects:
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central