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Social Marketing in Action Cases from Around the World / edited by Debra Z. Basil, Gonzalo Diaz-Meneses, Michael D. Basil.
Published 2019Table of Contents: “…Part I: Understanding Social Marketing -- Chapter 1 The Big Picture in Social Marketing -- Chapter 2 The Fundamentals of Social Marketing -- Chapter 3 Research and Evaluation in Social Marketing -- Chapter 4 Theory in Social Marketing -- Chapter 5 A Brief History of Social Marketing -- Part II Social Marketing Cases: Social Welfare -- Chapter 6 Fun Ways to Engage with Rail Safety through the Dumb Ways to Die Social Marketing Campaign -- Chapter 7 The Second Life of Food -- Chapter 8 The Bank of Cancer Research -- Chapter 9 VCW of Social Impact in a Developing Country -- Chapter 10 Operation Red Nose -- Chapter 11 Social Marketing for the Reduction of Tax Evasion -- Chapter 12 Worn Wear -- Part III Social Marketing Cases: Health -- Chapter 13 Inculcating the Handwashing Habit through Social Marketing Among Poor Children in India -- Chapter 14 Social Marketing Campaigns for Healthier Eating Habits in France -- Chapter 15 Smile Train India -- Chapter 16 Enhancing Existing Communication Channels for Large-Scale Health Interventions -- Chapter 17 Saving Lives through Lifebuoy's "Help a Child Reach 5' Social Marketing Campaign -- Chapter 18 Behavior Change and Nutrition Education for Teenagers -- Chapter 19 Using Social Marketing to Promote Handwashing the Soap for a Healthier Vietnam -- Part IV: Social Marketing Cases: Environment -- Chapter 20 Using Social Marketing to Increase Bicycle Ridership to Major Events in Vancouver, Canada -- Chapter 21 Akureyri on the Verge -- Chapter 22 Vancouver Aquarium and World Wildlife Foundation's Great Canadian Shoreline Cleanup -- Chapter 23 Be the Street You Want to See -- Chapter 24 The Coulee Clean Up -- Chapter 25 Applying Social Marketing to Koala Conservation -- Part V Social Marketing Cases: Education -- Chapter 26 Co-creating a Sea Change Social Marketing Campaign for Ocean Literacy in Europe -- Chapter 27 Enhancing Health by Means of Massive Open Online Courses -- Chapter 28 Use of Social Marketing to Improve Science Teaching in Maharashtra, India 2014-2018 -- Chapter 29 A Case of Co-Created Social Marketing Campaign.…”
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483
Reading and writing public documents : problems, solutions, and characteristics / edited by Daniël Janssen, Rob Neutelings.
Published 2001Table of Contents: “…How research can lead to better government forms / Carel Jansen & Michael Steehouder -- Undercover research into text quality as a tool for communication management : the case of the Dutch tax department / Jan Renkema -- Optimizing public information brochures : formative evaluation in document design processes / Menno de Jong & Peter Jan Schellens -- Public documents in a multilingual context / Jacqueline Hulst & Leo Lentz -- Improving the quality of public documents : or, why training public writers often doesn't work / Daniël Janssen -- The lack of clarity in a sentence : the style of official documents in Dutch / Frank Jansen -- Convincing citizens : the role of argument quality / Hans Hoeken -- Collaborative writing for the government / Daniël Janssen & Niels van der Mast -- Strategic revision of public documents : how policy writers revise documents in order to reach consensus / Niels van der Mast & Daniël Janssen -- Trust and verify : local suspensions of the cooperation principle in political communication / Rob Neutelings & Henk Pander Maat -- Reading to assess in professional life : reading styles of Dutch parliamentarians / Rob Neutelings.…”
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484
Foreign Investment in the Energy Sector : Balancing Private and Public Interests.
Published 2014Table of Contents: Full text (Wentworth users only)
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485
Why Planning Does Not Work : Land Use Planning and Residents' Rights in Tanzania.
Published 2007Table of Contents: “…Chapter 7 -- Suppression of ConflictsImpeachment of the Msaranga Chairman; A New Strategy to Facilitate Stalled Plots Survey; Banned from Leadership for 60 Months; Help Is Sought from the President; Hearing of the Main Legal Suit Against the Council; Adding Salt to a Wound: Valuation for Property Tax; Quest for Survey Permission; Departure of the Plaintiffs' Counsel; Summary; Chapter 8 -- Council Retreats to the Lawful Planning Area; Attempt to Regularize Mji Mpya and Majengo Miembeni Settlements; Response to Chaos Caused by Creation of Plots; Summary.…”
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486
People and Environment : a Global Approach.
Published 2014Table of Contents: “…2.1 The earliest perception of the environment2.2 Changing perceptions of the environment; 2.3 Factors that influence our perception of the environment; 2.4 The main environmental viewpoints; 2.5 Post-1975 -- an environmental awakening; 2.6 Back to the future!…”
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487
The essential friends of libraries : fast facts, forms, and tips / Sandy Dolnick.
Published 2005Full text (Wentworth users only)
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488
NetSuite ERP for Administrators : Learn How to Install, Maintain, and Secure a NetSuite Implementation, Using the Best Tools and Techniques.
Published 2018Table of Contents: “…Employee and transaction fields use caseCustom records; Online forms; Custom record example; Reporting on custom records; Custom Record online form example; Customizing forms; Main screen; Advanced PDF/HTML layouts; Summary; Chapter 7: Imports; The CSV Import Assistant; Best practices; Internal IDs; Source data; Importing tips ; Customer import; Example 1 -- Customer import use case; Item import; Inventory import; Kit import; Transaction import; Edge cases; Change a transaction form via import; Extending CSV imports; Troubleshooting; Summary.…”
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489
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490
Ill-Gotten Money and the Economy : Experiences from Malawi and Namibia.
Published 2011Table of Contents: “…Corruption in Public Procurement in Malawi; Box 3.4. Taxes, Duties, and Bribes; Box 3.5. Estimating the Domestic Tax Gap; Box 3.6. …”
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491
Inequality, democracy and growth in Brazil : a country at the crossroads of economic development / Marcos Mendes.
Published 2015Table of Contents: “…Stylized Fact 3: Tax Increases were not Sufficient to Finance Growing Expenditures and, as a Consequence, Public Sector Savings became Negative -- 1.5.4. …”
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492
Power Cut? How the EU Is Pulling the Plug on Electricity Markets : How the EU Is Pulling the Plug on Electricity Markets.
Published 2015Table of Contents: “…Box(1 Carbon taxes versus cap-and-trade schemes; Box(2 Institutions matter; Box(3 The natural monopoly problem; Figure(1 EU28's gross inland consumption of energy by source (2013, left panel) and gross electricity generation by source (2013, right panel); Figure(2 Transmission and distribution grids within the power industry; Figure(3 Supply and demand curves in the Italian Power Exchange (IPEX) on 10 December 2014 at 12 a.m.; Figure(4 EU legislative framework for energy; Figure(5 Regulatory conditions in the electricity sector (1975-2013) in Europe.…”
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493
LEAPS trading strategies : powerful techniques for options trading success / Marty Kearney.
Published 2009Table of Contents: “…Stock Ownership; Limiting Your Risks; Delta As A Factor of Pending Expiration; The Importance of Setting Targets; Pros and Cons Summary; Self-Test Questions; Chapter 5: Covered Writing with LEAPS; Covered Write Strategy; Evolving Value Scenarios; The Long-Term Advantage; Important Features of The Strategy; Self-Test Questions; Chapter 6: LEAPS Protective Puts and Collars; The Inevitable Tax Complication; The Protective Put; Pros and Cons of Leaps Puts; The Collar Strategy; Puts As Training Wheels On Your Portfolio; Pros and Cons of Leaps Collars.…”
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494
Is It Time to Reform Social Security?
Published 2010Full text (Wentworth users only)
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495
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496
Airline industry : strategies, operations and safety / Connor R. Walsh, editor.
Published 2011Table of Contents: “…; Data and methodology ; Results ; A note on the tax consequences of debt versus operating leases ; VI. …”
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497
NetSuite ERP for Administrators : Learn How to Install, Maintain, and Secure a NetSuite Implementation, Using the Best Tools and Techniques.
Published 2018Table of Contents: “…Employee and transaction fields use caseCustom records; Online forms; Custom record example; Reporting on custom records; Custom Record online form example; Customizing forms; Main screen; Advanced PDF/HTML layouts; Summary; Chapter 7: Imports; The CSV Import Assistant; Best practices; Internal IDs; Source data; Importing tips ; Customer import; Example 1 -- Customer import use case; Item import; Inventory import; Kit import; Transaction import; Edge cases; Change a transaction form via import; Extending CSV imports; Troubleshooting; Summary.…”
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498
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499
Public policy making in the Western Balkans : case studies of selected economic and social policy reforms / Margo Thomas, Vesna Bojicic-Dzelilovic, editors.
Published 2014Table of Contents: “…Foreword; Preface; Contents; Contributors; Abbreviations; Chapter 1: Introduction; 1 Policy Making: Theoretical Framework and℗ Application; 2 Local Conditions for℗ Policy Reforms in℗ the℗ Western Balkans: Context, Actors and℗ Policies; 3 Volume Overview and℗ Main Conclusions; References; Part I: Western Balkans in the EU Neighbourhood: Economic and Social Policy Reforms; Chapter 2: Shaping Social Policies in℗ the℗ Western Balkans: Legal and℗ Institutional Changes in℗ the℗ Context of℗ Globalisation and℗ Post-℗Ưsocialist Transformation; 1 Introduction; 2 Designing Social Policies in℗ the℗ Western Balkans.…”
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500
Encyclopedia of Tourism edited by Jafar Jafari, Honggen Xiao.
Published 2019Full text (Wentworth users only)
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