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721
Social Marketing in Action Cases from Around the World / edited by Debra Z. Basil, Gonzalo Diaz-Meneses, Michael D. Basil.
Published 2019Table of Contents: “…Part I: Understanding Social Marketing -- Chapter 1 The Big Picture in Social Marketing -- Chapter 2 The Fundamentals of Social Marketing -- Chapter 3 Research and Evaluation in Social Marketing -- Chapter 4 Theory in Social Marketing -- Chapter 5 A Brief History of Social Marketing -- Part II Social Marketing Cases: Social Welfare -- Chapter 6 Fun Ways to Engage with Rail Safety through the Dumb Ways to Die Social Marketing Campaign -- Chapter 7 The Second Life of Food -- Chapter 8 The Bank of Cancer Research -- Chapter 9 VCW of Social Impact in a Developing Country -- Chapter 10 Operation Red Nose -- Chapter 11 Social Marketing for the Reduction of Tax Evasion -- Chapter 12 Worn Wear -- Part III Social Marketing Cases: Health -- Chapter 13 Inculcating the Handwashing Habit through Social Marketing Among Poor Children in India -- Chapter 14 Social Marketing Campaigns for Healthier Eating Habits in France -- Chapter 15 Smile Train India -- Chapter 16 Enhancing Existing Communication Channels for Large-Scale Health Interventions -- Chapter 17 Saving Lives through Lifebuoy's "Help a Child Reach 5' Social Marketing Campaign -- Chapter 18 Behavior Change and Nutrition Education for Teenagers -- Chapter 19 Using Social Marketing to Promote Handwashing the Soap for a Healthier Vietnam -- Part IV: Social Marketing Cases: Environment -- Chapter 20 Using Social Marketing to Increase Bicycle Ridership to Major Events in Vancouver, Canada -- Chapter 21 Akureyri on the Verge -- Chapter 22 Vancouver Aquarium and World Wildlife Foundation's Great Canadian Shoreline Cleanup -- Chapter 23 Be the Street You Want to See -- Chapter 24 The Coulee Clean Up -- Chapter 25 Applying Social Marketing to Koala Conservation -- Part V Social Marketing Cases: Education -- Chapter 26 Co-creating a Sea Change Social Marketing Campaign for Ocean Literacy in Europe -- Chapter 27 Enhancing Health by Means of Massive Open Online Courses -- Chapter 28 Use of Social Marketing to Improve Science Teaching in Maharashtra, India 2014-2018 -- Chapter 29 A Case of Co-Created Social Marketing Campaign.…”
Full text (Wentworth users only)
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722
Options for fiscal consolidation in the United Kingdom / prepared by Dennis Botman and Keiko Honjo.
Published 2006Full text (Wentworth users only)
Electronic eBook -
723
The Financial Times Guide to Investing, 3rd Edition Arnold, Glen.
Published 2014Full text (Wentworth users only)
Electronic eBook -
724
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725
Divided : the perils of our growing inequality / edited by David Cay Johnston.
Published 2014Table of Contents: “…Inequality and democracy / President Barack Obama -- The vanishing middle class / Elizabeth Warren -- Necessaries / Adam Smith -- How gains at the top injure the middle class / Robert H. …”
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726
Partisan investment in the global economy : why the left loves foreign direct investment and FDI loves the left / Pablo M. Pinto.
Published 2013Table of Contents: “…1.6.4 FDI Performance As a Bargain BetweenInvestors and Governments1.6.5 Exchanging Hostages to Support Economic Exchanges; 1.6.6 Pro-Labor and the Left; 1.6.7 Opportunism and Time-Inconsistency; 1.7 Conclusion; 1.7.1 Layout of the Book; 2 A Political Economy Model of Foreign Direct Investment; 2.1 Introduction; 2.2 The Politics of Investment; 2.3 Distributive Concerns, Partisanship, and Regulation; 2.3.1 Autonomous Government and FDI; 2.3.2 Foreign Investment and Distributive Concerns; 2.3.3 Intuition and Discussion; 2.4 Conclusion; Appendix 2.1; Partisan Government, Taxes, and Investment.…”
Full text (Wentworth users only)
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727
Management for Sustainable and Inclusive Development in a Transforming Asia edited by Hiromi Shioji, Dev Raj Adhikari, Fumio Yoshino, Takabumi Hayashi.
Published 2021Table of Contents: “…Introduction -- The importance of sustainable development in Asia -- Research on Oriental Management: Review and Prospects -- Inclusive Business and Sustainable Rural Development in India: The Community-Based Food Chain Constructed by AMUL -- Doing while Thinking in Dynamic Environment: A Review of Strategic Improvisation -- Study on the Effect of Factor Efficiency on Economic Restructuring under Supply - side Driving -- Impact of agglomeration and dispersion from an industrial location theory perspective- Empirical analysis of Japanese manufacturers in RCEP areas -- Research on Multi-interest Conflict Risk Assessment of super-giant project Based on PSR Model -- Sustainability Business Models of Multinational Enterprises in the Apparel Industry -- Knowledge Governance in Overseas Risk Intelligence Cooperation -- Inter-Firm Relationship and Knowledge Flow in Japan’s Shipbuilding Industry: A Comparative Analysis between Domestic Partners and Overseas Partners -- Creating brand value by product personalization in musical instruments industry -- The Role of Corporate Philosophy in Managing Foreign Subsidiary Employees: The Case of Japanese Subsidiaries in Thailand -- The Impact of R&D Strategy on Firm Performance of ICT Companies in China -- Development of the Vietnamese Iron and Steel Industry under International Economic Integration -- Examination of job satisfaction in commercial banking sector: Case study of PVcomBank, Vietnam -- Vocational Training Policy for Labor Ethnic Minority in the Northwest of Vietnam -- Quality of Personnel via Accountants’ Physical and Mental Strengths in Multinational Firms in Vietnam -- The satisfaction of corporations when using tax administrative services: Proceeding in Hanoi – Vietnam -- Factors Influencing the Intention to Choose Digital Wallet in Shopping Online: Case Study of Hanoi Citizens -- Conclusion.…”
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728
General Equilibrium : Theory And Evidence.
Published 2009Table of Contents: “…Some 8216;policy induced existence results -- 5.2.1. Endowment taxes -- 5.2.2. Taxes and general consumption sets -- 5.2.3. …”
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729
The essential retirement guide : a contrarian's perspective / Fred Vettese.
Published 2015Table of Contents: “…; The verdict; The consequences of not insuring LTC -- Putting It All Together: New wealth targets; Buffers -- Picking a Savings Rate: Historical performance; Lessons learned; What the future holds; Generalizing the results -- Optimizing Your Savings Strategy: The goal; Strategy 1--Simple; Strategy 2--Simple Lifecycle approach; Strategy 3--Modified Lifecycle; Strategy 4--Variable contribution; Strategy 5--The SMART approach; The Third Lever; Methodology -- A Gentler Approach to Saving: Path 1--Pain now, gain later on; Path 2--Smooth and steady improvement; A comparison in dollar terms -- Rational Roulette: Call to action; Watch out for your children.…”
Full text (Wentworth users only)
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730
In the Steps of William Shakespeare London and Stratford / TMW Media Group.
Published 2010Streaming video (Wentworth users only)
Electronic Video -
731
Comprehensive Ruby Programming.
Published 2017Table of Contents: “…Implementing a prime number counting algorithm -- How to code the power digit sum algorithm -- Implementing a humanize counting algorithm -- Implementing a date algorithm -- How to code a Fibonacci digit counter -- Implementing a permutation algorithm -- Implementing an amicable number algorithm -- Implementing a factorial algorithm -- Implementing an even Fibonacci number algorithm -- Implementing the least common multiple -- Summary -- Chapter 19: Machine Learning -- Big data analysis -- Basic decision tree implementation -- Addition of attributes -- Addition of training data and its values -- Calling the ID3 method -- Function of the train method -- Addition of the test method -- Setting up decision variables -- Print the results out -- Testing the program -- Advantage of decision trees over if ... else statements -- How to develop a big data analysis application in Ruby -- Summary -- Index.…”
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732
Use Public Tools for Career Success Kaleba, Kermit.
Published 2007Full text (Wentworth users only)
Electronic eBook -
733
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734
Find Grant Funding Now! : the Five-Step Prosperity Process for Entrepreneurs and Business.
Published 2013Table of Contents: “…; Grants Are Usually a Reimbursement; Reporting Is Required; Grants Can Be Recalled; A Grant Is Always Competitive; What Grants Are Not; Grants versus Loans; Grants versus Scholarships; Grants versus Rebates; Grants versus Tax Credits.…”
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735
In Search for the Soul of International Business.
Published 2018Full text (Wentworth users only)
Electronic eBook -
736
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737
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738
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739
Frequently Asked Questions on IFRS.
Published 2013Full text (Wentworth users only)
Electronic eBook -
740
Kickstart Your Corporation Feindel, Andrew.
Published 2020Full text (Wentworth users only)
Electronic eBook