Advances in Advertising Research XIV Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability / edited by Alexandra Vignolles, Martin K....

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Advances in Advertising Research (Vol. VII) Bridging the Gap between Advertising Academia and Practice / edited by George Christodoulides, Anastasia Stathopoulou, Martin Eisend.

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Advances in Advertising Research IX Power to Consumers / edited by Verolien Cauberghe, Liselot Hudders, Martin Eisend.

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Advances in Advertising Research X Multiple Touchpoints in Brand Communication / edited by Enrique Bigne, Sara Rosengren.

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Advances in Advertising Research (Vol. XI) Designing and Communicating Experience / edited by Martin K.J. Waiguny, Sara Rosengren.

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Advances in Advertising Research (Vol. XII) Communicating, Designing and Consuming Authenticity and Narrative / edited by Alexandra Vignolles, Martin K.J. Waiguny.

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Advances in Advertising Research (Vol. III) Current Insights and Future Trends / edited by Martin Eisend, Tobias Langner, Shintaro Okazaki. by Eisend, Martin

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Advances in Advertising Research. Extending the boundaries of advertising / Ivana Busljeta Banks, Patrick De Pelsmacker, Shintaro Okazaki (eds.).

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Advances in Advertising Research VIII Challenges in an Age of Dis-Engagement / edited by Vesna Zabkar, Martin Eisend.

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