Merchandising cases from the 7th International European Association for Education and Research in Commercial Distribution Conference.

This issue of Retail Insights is devoted to casesfrom the 7th International EuropeanAssociation for Education and Research inCommercial Distribution (EAERCD)conference which was hosted by theUniversity of Gloucestershire Business Schoolin Cheltenham, England in July 2002 (Website - http://online.

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Bibliographic Details
Corporate Author: International European Association for Education and Research in Commercial Distribution
Format: Electronic Conference Proceeding eBook
Language:English
Published: [Bradford, West Yorkshire] : Emerald, 2003.
Series:Retail insights ; winter.
International journal of retail & distribution management ; v. 31, no. 3.
Subjects:
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central

MARC

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505 0 |a Preliminaries; Contents; Editorial; 2D23D: Management and design perspectives on retail branding; Visual merchandising and the creation of discernible retail brands; Interviews of deshopping behaviour: an analysis of theory of planned behaviour; Books; Abstracts; Note from the publisher. 
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