Managing the demand-supply chain : value innovations for customer satisfaction / William Hoover [and others].

Managing the demand-supply chain : value innovations for customer satisfaction /

A proven, innovative approach to meeting customer demand. Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, Managing the Demand-Supply Chain sets forth a powerful new model for fulfilling customer demand in the b...

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Bibliographic Details
Other Authors: Hoover, William E.
Format: Electronic eBook
Language:English
Published: New York : John Wiley, 2001.
Subjects:
Business logistics.
Industrial procurement > Management.
Materials management.
Physical distribution of goods > Management.
Consumer satisfaction.
Consumer Behavior
Online Access: Full text (Wentworth users only)
Local Note:ProQuest Ebook Central
Table of Contents:
  • Managing the Demand-Supply Chain; Contents; Chapter 1: Introduction; Chapter 2: Demand and Supply Chains
  • The New Supply Chain Management; Chapter 3: Value Thresholds and Traps; Chapter 4: Reshaping Your Value Offering
  • How to Do It; Chapter 5: Excellence through Demand-Supply Chain Management; Chapter 6: Operational Effectiveness
  • Know Your Own Demand Chain; Chapter 7: Microcosms
  • Collaborate to Implement Effectively; Chapter 8: Managing Information Technology
  • How to Stretch Your Business to Its Full Potential.

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