Wentworth
Institute of Technology
Managing the demand-supply chain : value innovations for customer satisfaction /
A proven, innovative approach to meeting customer demand. Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, Managing the Demand-Supply Chain sets forth a powerful new model for fulfilling customer demand in the b...
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| Other Authors: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
John Wiley,
2001.
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| Subjects: | |
| Online Access: |
Full text (Wentworth users only) |
| Local Note: | ProQuest Ebook Central |
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| 245 | 0 | 0 | |a Managing the demand-supply chain : |b value innovations for customer satisfaction / |c William Hoover [and others]. |
| 260 | |a New York : |b John Wiley, |c 2001. | ||
| 300 | |a 1 online resource (xii, 257 pages) : |b illustrations, diagrams | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 347 | |a data file | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Managing the Demand-Supply Chain; Contents; Chapter 1: Introduction; Chapter 2: Demand and Supply Chains -- The New Supply Chain Management; Chapter 3: Value Thresholds and Traps; Chapter 4: Reshaping Your Value Offering -- How to Do It; Chapter 5: Excellence through Demand-Supply Chain Management; Chapter 6: Operational Effectiveness -- Know Your Own Demand Chain; Chapter 7: Microcosms -- Collaborate to Implement Effectively; Chapter 8: Managing Information Technology -- How to Stretch Your Business to Its Full Potential. | |
| 520 | |a A proven, innovative approach to meeting customer demand. Combining an intensive focus on customer/marketplace demands with innovative technology tools developed to execute demand chain planning, Managing the Demand-Supply Chain sets forth a powerful new model for fulfilling customer demand in the best possible way. Four of the world's leading demand chain researchers and implementers demonstrate how select high-tech companies, such as Nokia and Dell, have used the demand chain approach to differentiate their value offerings and delight their customers. | ||
| 546 | |a English. | ||
| 588 | 0 | |a Print version record. | |
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| 650 | 0 | |a Materials management. | |
| 650 | 0 | |a Physical distribution of goods |x Management. | |
| 650 | 0 | |a Consumer satisfaction. | |
| 650 | 2 | |a Consumer Behavior | |
| 700 | 1 | |a Hoover, William E. | |
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