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Strategies for e-Business Concepts and Cases on Value Creation and Digital Business Transformation / by Tawfik Jelassi, Francisco J. Martínez-López. by Jelassi, Tawfik, Martínez-López, Francisco J.
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2
Social Media Monetization Platforms, Strategic Models and Critical Success Factors / by Francisco J. Martínez-López, Yangchun Li, Susan M. Young. by Martínez-López, Francisco J., Li, Yangchun, Young, Susan M.
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3
Olive-oil purchase behaviour : culture and food habits / Juan Carlos Gázquez-Abad, Martínez-López and Juan Antonio Mondéjar-Jiménez. by Gázquez Abad, Juan Carlos, Martínez-López, Francisco J., 1960-, Mondéjar-Jiménez, Juan Antonio
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4
Marketing Intelligent Systems Using Soft Computing Managerial and Research Applications / edited by Jorge Casillas, Francisco J. Martínez-López. by Casillas, J. (Jorge)
Published 2010Other Authors: “…Martínez-López, Francisco J.…”
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5
Advances in Digital Marketing and eCommerce Fourth International Conference, 2023 / edited by Francisco J. Martínez-López.
Published 2023Other Authors: “…Martínez-López, Francisco J.…”
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6
E-business strategic management / Francisco J. Martínez-López, editor.
Published 2014Other Authors: “…Martínez-López, Francisco J., 1960-…”
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E-business strategic management / Francisco J. Martínez-López, editor.
Published 2014Other Authors: “…Martínez-López, Francisco J., 1960-…”
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8
Management Intelligent Systems First International Symposium / edited by Jorge Casillas, Francisco J. Martínez-López, Juan Manuel Corchado Rodríguez. by Casillas, J. (Jorge)
Published 2012Other Authors: “…Martínez-López, Francisco J.…”
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9
Advances in Digital Marketing and eCommerce First International Conference, 2020 / edited by Francisco J. Martínez-López, Steven D'Alessandro.
Published 2020Other Authors: “…Martínez-López, Francisco J.…”
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10
Advances in Digital Marketing and eCommerce Third International Conference, 2022 / edited by Francisco J. Martínez-López, Luis F. Martinez.
Published 2022Other Authors: “…Martínez-López, Francisco J.…”
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11
Advances in National Brand and Private Label Marketing Eighth International Conference, 2021 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad.
Published 2021Other Authors: “…Martínez-López, Francisco J.…”
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12
Advances in Digital Marketing and eCommerce Fifth International Conference, 2024 / edited by Francisco J. Martínez-López, Luis F. Martinez, Philipp Brüggemann.
Published 2024Other Authors: “…Martínez-López, Francisco J.…”
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13
Advances in National Brand and Private Label Marketing Second International Conference, 2015 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Raj Sethuraman.
Published 2015Other Authors: “…Martínez-López, Francisco J.…”
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14
Advances in National Brand and Private Label Marketing Third International Conference, 2016 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Els Gijsbrecht.
Published 2016Other Authors: “…Martínez-López, Francisco J.…”
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15
Advances in National Brand and Private Label Marketing Fifth International Conference, 2018 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Alexander Chernev.
Published 2018Other Authors: “…Martínez-López, Francisco J.…”
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16
Advances in National Brand and Private Label Marketing Sixth International Conference, 2019 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Anne Roggeveen.
Published 2019Other Authors: “…Martínez-López, Francisco J.…”
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17
Advances in National Brand and Private Label Marketing Seventh International Conference, 2020 / edited by Francisco J. Martinez-Lopez, Juan Carlos Gázquez-Abad, Els Breugelmans.
Published 2020Other Authors: “…Martinez-Lopez, Francisco J.…”
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18
Advances in National Brand and Private Label Marketing Ninth International Conference, 2022 / edited by Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Marco Ieva.
Published 2022Other Authors: “…Martínez-López, Francisco J.…”
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19
Advances in National Brand and Private Label Marketing 10th International Conference, 2023 / edited by Juan Carlos Gázquez-Abad, Francisco J. Martínez-López, Katrijn Gielens.
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20
Management Intelligent Systems Second International Symposium / edited by Jorge Casillas, Francisco J. Martínez-López, Rosa Vicari, Fernando De la Prieta. by Casillas, J. (Jorge)
Published 2013Other Authors: “…Martínez-López, Francisco J.…”
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Marketing
Electronic commerce
Leadership
Artificial intelligence
Business
Business information services
Engineering
Internet marketing
Branding (Marketing)
Business—Data processing
Consumer behavior
Customer relations—Management
Industrial management
Information technology
Motivation research (Marketing)
Psychology, Applied
Psychology, Industrial
Strategic planning
Telemarketing
Trade
Commerce
Computers
Economics
Engineering mathematics
Ethnopsychology
Olive oil
Olive oil industry
Purchasing
Sales management
Social media