Brian Halligan

Brian Halligan Brian Halligan is an American executive and author. He is the co-founder and executive chairman of software company HubSpot based in Cambridge, Massachusetts, and is also a senior lecturer at Massachusetts Institute of Technology. Halligan coined the term "inbound marketing" to describe the type of marketing he advocates.

He has co-authored two books on marketing: ''Inbound Marketing: Get Found Using Google, Social Media, and Blogs'' with HubSpot co-founder Dharmesh Shah and ''Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History'' with David Meerman Scott. Provided by Wikipedia
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    Inbound marketing : get found using Google, social media, and blogs / Brian Halligan and Dharmesh Shah.

    Inbound marketing : get found using Google, social media, and blogs / Brian Halligan and Dharmesh Shah. by Halligan, Brian, 1967-

    Published 2010
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    Inbound marketing : attract, engage, and delight customers online / Brian Halligan, Dharmesh Shah.

    Inbound marketing : attract, engage, and delight customers online / Brian Halligan, Dharmesh Shah. by Halligan, Brian, 1967-, Shah, Dharmesh, 1967-

    Published 2014
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    Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history / David Meerman Scott & Brian Halligan ; [photographs by Jay Blakesberg].

    Marketing lessons from the Grateful Dead : what every business can learn from the most iconic band in history / David Meerman Scott & Brian Halligan ; [photographs by Jay Blakesber... by Scott, David Meerman

    Published 2010
    Other Authors: “…Halligan, Brian, 1967-…”
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